SINGAPORE – Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, today unveiled a series of new initiatives and features for Shopee Mall, at the inaugural Shopee Brands Summit 2021, held at Andaz Singapore. The event saw Shopee’s leadership team share the 2021 roadmap for brands to capture the next wave of growth in the region’s US$172 billion e-commerce market, as consumers shop and spend more online. Since launching Shopee Mall, orders have grown by 10 times, indicative of a growing consumer demand. Similarly, the ongoing impact of the pandemic on retail traffic has also driven more brands to expand their online businesses, with the number of official stores on Shopee Mall doubling in the past year. 카지노사이트
In his welcome address, Chris Feng, Chief Executive Officer of Shopee said, “Shopee Mall is an integral part of our business, and we have a strong track record of helping brands to transit, grow and succeed online. Today, Shopee Mall houses more than 20,000 international and local brands, a four-fold increase from when we first launched in 2017. As opportunities in Southeast Asia’s digital economy continue to flourish, we are committed to strengthening our support for brands to boost their online presence, drive sales and serve consumers better. We will also continue to innovate our platform, services and features to meet the ever changing needs of our consumers, delivering a seamless and fun shopping experience.” 안전한카지노사이트
At the summit, Shopee announced the launch of two new programmes that aim to help top performing brands maximise their online growth potential. This includes the Regional Champion Brands Programme, a by-invite program comprising 16 brands who will receive priority support from Shopee in the areas of marketing, innovation and insights. These brands will receive exclusive access to Shopee’s campaigns and new feature launches, as well as dedicated support to further grow their business.
The second programme is the ‘100 Million Dollar Club’, which challenges brands to achieve USD100 million in Gross Merchandise Value (GMV) within the year. The first ten brands to unlock this milestone will be rewarded with special perks, including privileged access to exclusive business insights, increased campaign exposure, media support and more. 카지노사이트 추천
New features and initiatives to empower brands
In addition to the two new programmes, Shopee will also be rolling out a series of new initiatives and improvements to help brands acquire new consumers, increase consumer retention and optimise their online performance.